Margaret Mead was right. 25 years ago, bicycling didn't have a lot of traction in our county. Great infrastructure and cycling gains in the 60's and 70's had hit a standstill. Meeting in a conference room in the County Administration building pictured here, a group of thoughtful, dedicated individuals set out to promote the idea of bicycling for transportation and recreation, and bring in new federal dollars to help make that happen.
Over the year the torch has been passed to multiple cohorts of bicycle advocates, and slow but steady progress of gaining new infrastructure and growing bicycling rates has been the consistent thread through the Santa Barbara Bicycle Coalition's membership and champions. Our progress has picked up, and so has our profile. This week, in the same building this group started in 25 years ago, the County board of supervisors adopted a honorary resolution declaring ourselves a bicycle friendly county. Introduced by Supervisors Hartman and Williams, It celebrated our scenic mountain, valley, and ocean bicycle rides as well as the health and environmental benefits of cycling. Importantly, the economic value of bicycle tourism to our region was called out as the Cycle California Coast helps to improve our marketing, wayfinding and infrastructure for cycling.